I Have or I Should
Women can do anything that a man can do...That's a given. But what if men aren't necessarily doing "it" properly? Perspective is healthy when trying to prevent the blind from leading the blind...
Another book suggested by Dr. Richard (Dick) Kouri.
I saw Jason Falls (co-author of "No Bullshit Social Media") speak last night (3/28/12) at the Motor City Casino in Detroit. Great speaker! I picked up a copy of this book and had him sign it. Highly recommended. Listening to him speak at times I felt really smart and other times not so smart.... :-) Follow him on twitter at @JasonFalls.
Just may pick this one up tomorrow...Feel free to leave your thoughts if you've read it n
Linchpin - Seth Godin...I really have to finish this one. Great so far though.
David Ogilvy was considered the "father of advertising" and a creative genius by many of the biggest global brands. First published in 1963, this seminal book revolutionized the world of advertising and became a bible for the 1960s ad generation. It also became an international bestseller, translated into 14 languages. Fizzing with Ogilvy's pioneering ideas and inspirational philosophy, it covers not only advertising, but also people management, corporate ethics, and office politics, and forms an essential blueprint for good practice in business
At the suggestion of a great friend @myriad_ricardo, I read this book twice last year. #AMust