Craftbeer Branding & Packaging
Weizeneisbock is an intense style of wheat beer that was developed in Bavaria in the 19th century. The word “eis” buried in the name refers to the practice, which started accidentally, of freezing the beer during aging to concentrate the alcohol and flavor. (Think eiswein, or ice wine, made from frozen grapes.) The beer, 10 percent alcohol, has a toasty, malty flavor perfumed with bananas and cloves, so typical of German wheat beers.
NBPT Brewing Co.
“Initially bottling a lineup of 3 favorite recipes (perfected over the the last 20 years), I created a packaging system designed for contrast and clarity on today’s shelves. Auditing the current 22oz craft beers on most PNW shelves, the labels had a hectic and uncomposed feeling to them, with very little retention of brand image from one bottle to the next.
Best By + BBP | NORTH : a brand agency in portland oregon