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Do you know your Klout Score? Have you joined Klout yet?

How the Klout Score is Calculated

Klout Feeds a Social Media Sickness - "Social scoring is an important new business trend and it’s important to understand what companies like Klout and Appinions are up to. We have always known that there are certain powerful word-of-mouth influencers out there but finding them has been out of reach for all but the biggest and richest companies. We are on the brink of a truly revolutionary ability to accurately identify, connect with, and reward authentic brand advocates throughout the world.."

Content Marketing & the Social Process

What Your Klout Score Really Means - "Fiorella spent the next six months working feverishly to boost his Klout score, eventually hitting 72. As his score rose, so did the number of job offers and speaking invitations he received. “Fifteen years of accomplishments weren’t as important as that score,” he says. Much as Google’s search engine attempts to rank the relevance of every web page, Klout is on a mission to rank the influence of every person online."

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