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This is Nike's logo. I think this is pretty clear and takes low cognitive effort to understand what it is. Many people will see this on shoes or clothing and know exactly what brand it is. It has become so popular in our society it is easily identified. It is in the meet world.

The burger king symbol is well known to many people. I think it is very clear and takes low cognitive effort for people to recognize it. Behind McDonalds I think this sign is very well known by people all over of different ages. It is in the meet world.