How to Measure Your Social Media Traffic Using Google Analytics-Do you have a grip on your social traffic? Measuring your social media impact can be overwhelming. A tried-and-true favorite social media measurement tool is Google Analytics. Google Analytics can track the impact of social media traffic on your site, going beyond clicks, retweets and other vanity metrics.
6 Free Mobile Apps to Enhance Your Social Media Marketing Want some cool apps that you can use on your smartphone to improve your marketing? Mobile apps can help you manage your social media activities with your busy schedule and help you maintain your reputation. Here are 6 free smartphone apps to keep your business active on social media.