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'The Attention Economy' by Davenport and Beck - Bought this overpriced book via iBooks at $28 CAN. While it's an interesting read for someone who has little familiarity with social media, their weak referencing and frequently unsupported claims make for a frustrating read. Already, many of the websites referenced as leaders are no longer leading, or defunct. They do not acknowledge any other work in the field. #DoNotRecommend