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Google: 41 Percent Of Super Bowl Ad Searches Were Mobile

A wide range of social and mobile data are being reported by various sources in the wake of last Sunday’s Super Bowl game. For example, ad network inMobi said 39 percent of survey respondents “used their mobile device in response to a TV commercial during the game” (discussing commercials, getting m...
Marketing Land
Marketing Land • 2 years ago

According to Google, “Super Bowl ad related searches in the US rose 200% on desktop, 970% on tablets and a whopping 2700% on smartphones.” (Emphasis added.)

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