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Cool way to promote a car's nimble acceleration features—make the cars become "paddles" in a SMART CAR PONG game. Kudos to BBDO for creating such a successful and innovative interactive event.

Green Cars Infographic

COMMUNICATION NETWORK SYSTEM FOR CARS -Daimler car-to-X (C2X) communication system between vehicles and vehicles to infrastructure is to be tested big time with 120 networking cars on the roads of Germany. Built on technologies of Network on Wheels (NoW) and Fleetnet projects by Daimler, the C2X system is designed to make drivers be aware of potential traffic hazards through vehicles communication and to improve traffic flow via interaction with traffic lights.