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I had that lipstick/keychain: Yardley of London.

From Glamour, June 1968. Part one of two part ad for Yardley of London

In the '60s, every girl wanted to look like Jean Shrimpton, the "face" of Yardley Cosmetics. Of all the fashion trends I've experienced, the London Look remains a top favorite of mine.

frosted white lipstick~I loved this look as a teenager in the 60's, but it never looked good with my rosy skin color. Yardley of London had a great line of frosty lip colors!

Yardley makeup was the coolest thing in the world for teen girls in the mid to late sixties. Jean Shrimpton and Twiggy were their best known models, and the line advertised in the Beatles' concert programs and later on the tv show "The Monkees.

Prince Harry. Prince William. Princess Diana.