You’ve just ﬁnished writing a great new post. But what should you do next? Check all that apply! In reality, the only people who know your post is there are you and your RSS subscribers. Rather than rely solely on search engines to pump up your organic volume, content publishers need to establish syndication connections and plan for some targeted promotion to ensure that each piece of content gets noticed by key inﬂuencers and your ideal customers.
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