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John Fetto
John Fetto • 2 years ago

Online streamers of March Madness games have digital tech cred. Here's what other activities then engage in and devices they use.

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The digital landscape is complicated. Marketers are in the midst of an era of information overload and they are loosing sight of their audience. With the multitude of devices today, there are also a profusion of approaches to recognizing and reaching today’s digital consumer. To help make sense of the landscape, AdTruth breaks down the various identification methods, the environments in which they work and the how they are used. #digitalmarketing #marketing

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