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Promo & Activation Lion Contender Coca-Cola "Small World Machines" - This work was created by Leo Burnett / Sydney / Chicago and ran in India/Pakistan.
Coca-Cola Vending Machine Rewards You For Dancing The Coke dance vending machine has Xbox Kinect technology (sensors and webcams) built in which recognises human interaction. Why? Well, people have the chance to impersonate the Korean boy band 2PM as close as they can, because the better they dance, the more bottles of Coke they are rewarded with!