The Virtues of Daydreaming
Letter From Munich // E.J. Kahn / New Yorker / Sep 1972 // On the scene of the darkest games in Olympics history // www.newyorker.com... //
Sports, Complexity, and the Ten-Thousand-Hour Rule : The New Yorker
To create new norms, you have to understand people’s existing norms and barriers to change. You have to understand what’s getting in their way. “Diffusion is essentially a social process through which people talking to people spread an innovation,” wrote Everett Rogers, the great scholar of how new ideas are communicated and spread. Mass media can introduce a new idea to people... Every change requires effort, and the decision to make that effort is a social process...