As a successful small business owner, you most likely have an active Twitter account and are consistently putting out great content (and if you are a little behind on the twitterverse, here’s some handy tips to help you along the way). However, you may not always be getting as many retweets as your amazing content is worthy of. But don’t worry – this awesome infographic from our friends at QuickSprout is full of great information to help you get the RT’s you deserve!
Where most marketers have a tendency to overcomplicate digital applications, AmEx views any potential program through the eyes of the user. The key to making Twitter Sync work, for example, is that "it all happened within a tweet --
I used a dataset of more than 2 million link-containing tweets sent by accounts with at least 1,000 followers and found something interesting. Tweets with exclamation points got more retweets-per-follower, but fewer clicks-per-follower