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Sea Serpent by Tony Sarg, 1937: Tony Sarg was an American puppeteer and designer who was famous for creating balloons for the Macy's parades. In the summer of 1937, he and his cohorts promoted a hoax in Nantucket, advertising sightings of a sea serpent complete with reports and photos of footprints. Then the serpent appeared on South Beach!
George Ault at forest's edge, ca. 1920 by Archives of American Art, Smithsonian Institution, via Flickr