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KONY 2012 does a disservice to its viewers by oversimplifying the situation and the solution.It doesn't ask us to think critically about why these problems exist, or how to make a sustained impact in these areas.It doesn't talk about post-conflict rebuilding or reconciliation.It doesn't ask us to make a conscious effort to become more aware of how we live, how to challenge the boundaries of our comfort zone and consider what it is to help in a meaningful way - not just a way that is easy for us.