Excellent comparison of PR then and now. A lot has changed with advancements in technology. A lot has become more accessible and and available. However, some things will never change, which is PR pro's must have credibility, facts, relationships, speed, preparedness, authenticity, storytelling abilities, and thought leadership. #APSUCOMMCHAT
The social web offers tremendous marketing and customer relations opportunities for SMBs and major corporations. Your success with the social web greatly depends on having a solid understanding of social media fundamentals. Below is an infographic cheat sheet to help your business re-establish its social media campaign.
Small Business Social Media Cheat Sheet
how to make your tweets viral on Twitter!
DATA-RICH AND INSIGHT-POOR MARKETERS [INFOGRAPHIC]
Six Keys To Standing Out On Twitter