Social Media Measurement
Sept 16...(prompt...3 gifts shared) *Pinterest...the place to share the things you love...I decided if you really want to learn about someone...study their Pinterest boards!! *A milkshake with my honey...how old timey ad romantic...takes to back to soda fountain days!! *times of prayer with other moms for our kids...Monday mornings have become just that for me...such an encouragement!!
It's hard to measure your pinterest activity. This article provides insight on how to do it! -- recommended by @jgianoglio
5 Reasons Social Media Marketers Should Do a Deep Dive on Google Analytics - crucial information when it comes to your social media marketing strategy. The following are five important things you can learn with the right Google Analytics setup beyond how many visits your website receives.
How to Measure Social Media ROI - info from salesforce.com LEADERS IN MARKETING SOCIAL MEDIA STRATEGY AND ANALYTICS
Social Media Measurement List of Case Studies from socialmediaexamin...
Salesforce Pushes Social CRM Technology –But Don’t Expect Companies To Be Successful With Tools Alone
Is Social Media Marketing Measurable? The Big Debate. - Real life examples, associates measuring other SM factors with ROI.
"Israel is frightened, yes, and has a right to be. However, Israel also needs to work with other countries and idle back while tightened sanctions work. What Israel ought to be frightened of is a non-state actor who doesn't have territory to maintain and defend. It is possible that Ahmadinejad's war talk is a distraction from the economic mess in Iran and that he and his bosses in Qum are more sensible than we give them credit for being...." from the comments
Online Forms That Generate Leads - This blog helped me understand more about what a lead form is. I wasn't understanding other social media measurement information until I understood the importance of lead forms to understanding some measurable metrics.
How to Measure Social Media Return on Investment for the Complex Sale - Nichole Kelly Article
How to Measure Social Media’s Impact on Customer Retention - how do you measure whether social media is affecting your ability to keep customers?
Human Media Metrics – Measuring Human Interactions on the Web --- More about what to measure, assumes knowledge about topic but does not assign ROI effects.
8 social media metrics you should be measuring - Insight into what can be measured besides ROI regarding social media measurement
ROI vs. "Impact on X": Impact is not ROI - Get it straight. This video is awesome! All about the Social Media ROI debate. There is no formula.
Social Media ROI - Measuring Results vs. Activity. Also comments on the SXSW Social Media Measurement panel - "What's so [Bleeping] Hard about Social ROI"
Evolution of Social Media Metrics - Awesome concise explanation of where we came from and where we are in Social Media Measurement. Great links within.
#SXSW 10 Best Takeaways from “What’s so (bleeping) hard about ROI?” - What people should have heard from the Social Media Measurement Panel at SXSW
2011 Social Media Marketing Industry Report - STATS on Social Media out the wazoo! Highlights: Top 10 Social Media questions marketers want answered, How much time marketers invest, top benefits of social media marketing - exposure, most used social media tools and services, Marketers’ future social media plans, Activities social media marketers are outsourcing
How Marketing Executives are Adapting to Online Tools - Current Effect of Social Media