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Social Media Measurement

5 Reasons Social Media Marketers Should Do a Deep Dive on Google Analytics - crucial information when it comes to your social media marketing strategy. The following are five important things you can learn with the right Google Analytics setup beyond how many visits your website receives.

5 Ways to Stop Cutting the Brown Grass in Social Media Read more: 5 Ways to Stop Cutting the Brown Grass in Social Media | PRBreakfastClub - REALLY GOOD ARTICLE, suggests stearing away from ROI and use strategy

5 Categories of Social Media Measurement - Full Frontal ROI ---- Enticing title, connects ROI with exposure, influence, etc. Part of the SOCIAL MEDIA ROI DEBATE

Report: The Rise of Digital Influence and How to Measure It | Social Media Today --- social media measurement related statistics

8 social media metrics you should be measuring - Insight into what can be measured besides ROI regarding social media measurement

Arbitron Report: The ROI Growth in Digital and Social Media This report gives stats regarding Social Media. You should be interested.

Social Media Predictions for 2012

Radian6 - The most trusted social media analytics site. Credit paid.

Evolution of Social Media Metrics - Awesome concise explanation of where we came from and where we are in Social Media Measurement. Great links within.

2011 Social Media Marketing Industry Report - STATS on Social Media out the wazoo! Highlights: Top 10 Social Media questions marketers want answered, How much time marketers invest, top benefits of social media marketing - exposure, most used social media tools and services, Marketers’ future social media plans, Activities social media marketers are outsourcing