The packaging colors of green, white, and red are reminiscent of the Italian flag. An out-of-sync blue bar at the bottom of the packaging highlights a French joke that appeals to customers “If you don’t have a translator, that’s Parmesan”, which could speak to Monoprix’s attempt to be consumer-friendly. The packaging preserves the quality of the product. The bag uses the Monoprix logo. It makes the consumer believe in its reliability because of the base on each of the letters.