Metropolis comes from the the industrial movement of the 1920′s where skyscrapers where born. “Using a double line technique, I wanted to create my own Art Deco style font that represented this era. The result is a bold, bumptious typeface with a stolidly calm disposition.
Clever use of photography. Adding shapes onto the image to bring elements of it out such as the eyes in this example. Simplicity of the layout makes people focus more on the image. Designed in a way to make you look at the main elements.