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So cool! Heinz
Sort your head out - cool Ad! McDonalds has clearly placed it's logo beneath each one of the movable pieces stating that McDonald's is constantly on your mind.
Clever Advertising ... see more: http://messynessychic.com/2011/07/08/friday-favorites-clever-advertising/
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This tic-tac ad is very simple but straight to the point. It sends the message right away and gets the job done. Because of all the negative space as well you are automatically drawn to the red lips.