Favelization

The book @Favelization explores the ways in which producers of contemporary Brazilian culture capitalize on misappropriations of favelas in order to attract a non-Brazilian audience. The first edition of the book was published by the Cooper-Hewitt, National Design Museum. Available on Amazon. www.favelization.net www.facebook.com/favelization Twitter: @favelization
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5y
By
Adriana Kertzer
Adidas Favela Project Shopping Bag Rhythym Pink/Multicolor/White Euro 14.99 Adolf Dassler, Brazilian Culture, Jesse Owens, Run Dmc, Red Hot Chili Peppers, Big Sean, Sporty Chic, Design Museum, Katy Perry
adidas Originals | Boutique en ligne | DEFSHOP
Adidas Favela Project Shopping Bag Rhythym Pink/Multicolor/White Euro 14.99
the book cover shows a city with mountains in the background
BOOK | In Favelization, Adriana Kertzer set out to understand the ways in which specific producers of contemporary Brazilian culture capitalized on misappropriations of favelas (informal squatter settlements that grow along the hillsides and lowlands of many Brazilian cities) in order to brand luxury items as "Brazilian." Available on Amazon Twitter @Favelization www.favelization.net
a brown and white dog laying on top of a bed in a room with wallpaper
Wallpaper
Favela wallpaper
a man sitting at an outdoor table in front of a wall with graffiti on it
Vacant Lot in East Harlem Transformed Into Outdoor Brazilian Restaurant - East Harlem - New York - DNAinfo
the men are walking down the street together
NEW example of #favelization -- Vogue Hommes March 2017 A photo posted on Vogue Hommes's Instagram on March 11, 2017 featured two men being arrested by a police officer. "Meet the style gang in Rio," the caption read, "the smouldering hot City of the Gods by Mario Testino."
a wooden sign that says favela chic and hostel
favela chic - Google Search
two men standing next to each other in front of a colorful background with the words favela on it
YouTube
Ya está disponible la primera producción discográfica de Favela titulada “Volver a empezar”. El disco del dúo integrado por Gaby y Giovy incluye 10 temas iné...
a close up of a clock made out of wood
The #CampanaInstitute teamed up with the #WomanityFoundation and gave the #CampanaBrothers a #FIAT 500 to customize for this collaboration. The brothers chose to revisit their Favela concept - Favela armchair (1991) and Campana works at #NewHotel - @YesHotelsGroup (2011) - for the exterior and interiors of the car that will unveiled at the foundation's fundraising gala evening on 4 Feb at Palexpo in Geneva. O #InstitutoCampana fez parceria com o #WomanityFoundation e deu um #FIAT 500 aos #I...
a bookshelf made out of wooden planks is shown in this living room
Favela Chic Scrap Shelf by the über-talented Campana Brothers
Campana Brothers book shelf
a woman dancing in front of a crowd with another man standing next to her on the dance floor
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a house floating on top of water next to a black fence and white wall in the background
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a colorful notebook with the words familla painting made from colored blocks on it
Public - Supply's notebook. This sketchbook was created in collaboration with non-profit Favela Painting, with the artwork generously donated by Haas & Hahn.
a group of people standing next to each other in front of a yellow and black poster
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