Influencer Marketing is also a key pillar of KPMG Enterprise's social media strategy. This infographic has some great stats and tips on how to make the most of it. Social Influencers: Digital Marketings Most Overlooked and Misused Resource [INFOGRAPHIC]
The new big thing in advertising is mobile marketing. Read on for some tips on how to use mobile marketing to your business. Do not just add loads of numbers when you are constructing a mobile marketing database.
Anatomy of a Top Marketing Executive:Marketing.This word has such a broad spectrum of responsibilities that sometimes it is difficult to get an overall picture of what it is that department is responsible for. They are the driving force behind what makes