Before you (or your students) publish anything, run rough drafts through this Hemingway app. It will highlight weak adverbs, find passive voice, and identify reading levels. Best of all - it's free. Get monthly tips like this one at http://elaseminars.com/opt-in-1.htm
I think most writers are asked this question from time to time - especially freelance ones. "What do you actually DO?" Chuck Wendig pontificates on that, as well as the mechanics of his process, over at Terrible Minds.