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Nike Building Ad: The first building has a cracked Image in the shape of the running man, while the second building has the actual Nike advertisement, creating the illusion that the runner ran through the first building.
Here Are 15 Extremely Clever Billboards. #4 Messed With My Brain. WOW.
This is a neat idea for an advertisement. Kit Kat's slogan is break me off a piece of that kit kat bar. The bench are actual kit kat pieces and the wrapper signifies the breaking. They took something very ordinary and use it to create something great.