Nobu Kitamura created Hysteric Glamour or HYS in 1984 in Harajuku, Tokyo, and quickly became a success in Japan. HYS is now an icon for Japanese streetwear, particularly denim, and has become known worldwide. Each HYS piece reflects Nobu's interest in American pop-culture.
Blue Jeans, Denim Casual, Denim, Blue Jean
From Japanese Streetwear Icon Hysteric Glamour - "Nobu" Denim
Down Under Bridge | Ash Stymest | Photographed by Wataru ❤️