_ When famed vegan chef Chloe Coscarelli set out to create an all-vegan burger spot right in our neighborhood, we couldn’t wait to be a part of her team. For this project we worked together to create brand assets — from name to graphic language — for a scalable fast-casual dining concept in NYC.
Zielony Kapelusz means Green Hat in Polish. This is the effective learning, speed reading and memorization school. The brand name comes from the Six Thinging Hats method created by Edward De Bono. The Green Hat is full of ideas and new possibilities. Green is the color of development by the creator of the method. Our goal was to create a visual identity illustrating the idea of Edward De Bono.
You’ve probably interacted with Zendesk. Even though—at the time—you may not have realized it. Zendesk is the world’s leading cloud-based customer service platform, and the mojo behind those stress-relieving confirmation emails you get immediately after filling out an online customer service form. They power customer service for more than 30,000 companies worldwide from 140 countries, including household names like Disney, Xerox, and Groupon.