"A list could be made of more than 40 different qualities of Jehovah." (Watchtower, June 15, 2013) The following graphic contains the qualities mentioned in the Publications Index under Jehovah: Qualities By Name.
The first thing we learn about someone is their name. Would you have a close friend that you would not know their name? Of course not! Everyone wants to be called by their name. God's name is recorded at Psalms 83:18. It is the first step to becoming God's friend.