1961 Montgomery Ward Christmas catalog. *Every year I grabbed that when it came and I would mark my initials on every toy in the catalog. Definitely as wish book.
Montgomery Ward, Sear and JC Penny -- where we shopped most of the time
A Marx metal house and plastic furnishings in the 1957 Montgomery Ward Toy Catalogue p.189. I had one just like this:)
Montgomery Wards....I used to call it "Monkey Wards" when I was little.
1967 Montgomery Ward Christmas Catalog Peanuts Snoopy Cover
Peanuts Ads & Catalogs
Summer 1959 Montgomery Ward catalog. I remember swimming pool advertisements like these in the Sears catalog during my childhood - I wanted them all! (And got a few of them - loved a pool!)
1977 Montgomery Ward Christmas Catalog -- this and the SEARS catalog -- hours spent flipping and dog earring the pages.
Things I Remember
Beanbags in the 1975 Christmas Montgomery Ward catalogue.
cool bean bags
"Slinky" Boots, Montgomery Ward 1971
Montgomery Ward - I shopped here with my mom. Got my first microwave oven back in '82 from here. They are still around but I think they only do mail order, as I received a catalog from them not too long ago!