Public relations is changing fast, with traditional media relations opening up to incorporate new disciplines like online content production. Regular readers of this blog already know that creating content is an integral part of a successful PR 2.0 strategy, and that a key requirement of a great content strategy is for brands to become media. Click PIN for more info
According to an infographic from Get In Front Communications, subscribers to the Harvard Business Review rated the ability to communicate "the most important fact in making an executive promotable." They ranked it more important than ambition, education and hard work.