Position yourself as a social media leader, not manager
The title of “social media manager” is a blanket term that applies to anyone who implements the brand’s social media strategy, develops brand awareness, increases inbound traffic and promotes product or service adoption. But to reach your company’s apex of social media presence, you should really be a social media leader.
BOYCOTT COMPANIES THAT TEST PRODUCTS USING ANIMALS -- Buy cruelty-free instead. Testing on animals is not necessary & better alternatives exist. Urge your reps to pass the Humane Cosmetics Act (H.R. 4148) to prohibit animal testing in the U.S. cosmetics industry & gradually eliminate marketing of cosmetics & ingredients tested on animals. The legislation will encourage development of new alternative testing methods & increase use of alternatives that already exist. June 2014
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