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The Pink Elephant bar, Monte Rio, California by Telstar Logistics, via Flickr

The bar isn't currently open, but this cool neon sign is still there. (The Pink Elephant bar, Monte Rio, California. Photo by Todd Lappin, some rights reserved.

These were the posters made for the longest videoke session in the Philippines, Bactidol's 12-Hour Singathon. The posters demonstrate the power of a protected throat by showing what a person can continuously sing through seamless song and artist mashups executed as neon signs, a typographic form reminiscent of the actual event.

Print advertisment created by JWT, Philippines for Bactidol, within the category: Pharmaceutical.

Neon Signages (Y) !!!

Sing hits like Wake Me Up Before You Go-Go On Girl Can't Help It Might Be You And I Have Nothing Else Matters Of The Heart of Stone Cold Crazy In Love Is A Many Splendored Thing". Relief from sore throat for up to 12 Hours.