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Our story begins on Lake Victoria in the year 2010. Two entrepreneurs full of ambition, one from Colorado and the other from North Carolina, cross paths as part of a group exploring the wilds of Africa. We struck up the kind of conversation you would expect from two such fellows inspired by the wonders of a unique land. Being true to our self-professed entrepreneurial natures we didn’t let it rest and that was the beginning of what would eventually become Good Bru.