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Lacoste Live Pop Up Story For the release of its first perfume, the brand Lacoste L!VE has imagined a pop 24-pages-book to tell the story of this fragrance.

This very impressive handmade Pop-Up book was created by Wildvertising, along with Ink Studio to promote the launch of the new men's fragrance Lacoste LIVE!

Pop-Up Book on Behance

Ship spread - things don't have to be in the middle to physically pop up Pop-Up Book on Behance Mais