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Social Business

Businesses move from liking to leading when they look beyond social media to see how social technologies drive real business value. From marketing and sales to product and service innovation, social is changing the way people connect and the way organizations succeed. Learn more at Managed by Colleen Burns and Kevin Winterfield. Follows the IBM Social Computing Guidelines.

Social Business

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Start with a strong, collaborative workforce.

Attract the best talent.

Grow supply chain opportunities.

Cultivate sharing.

70% of executives believe social business can fundamentally change the way their company works.

The power of social.

71% of CEOs believe employees are their most important source of sustained economic value.