Y&R Moscow recently partnered with Azerbaijani cellular network Nar Mobile to create a wearable device called Donor Cable, which lets one smartphone owner easily donate power to another. Worn as a bracelet, the charging device is clever enough, but it's also inscribed with the message, "Donate energy to save a phone, and donate blood to save a life."
As part of the campaign, five Team Speedo athletes to design a limited edition Speedo swim cap, sold exclusively on www.SpeedoUSA.com. The proceeds from each design will be donated to the athletes’ chosen charities – Parent Project Muscular Dystrophy (PPMD), Right to Play, Kids Beating Cancer, Simon’s Fund, and the USA Swimming Foundation’s Make a Splash Initiative – helping to support and raise awareness for five worthy causes during this holiday season of giving.
In honor of Skittles® super fan Marshawn Lynch, the Seattle Seahawks and their incredible fans, Skittles is auctioning off “Seattle Mix,” a limited-edition flavor mix (not available in stores) featuring the team’s iconic blue and green colors. Three lucky fans will have the chance to win packs of Skittles “Seattle Mix” along with one-of-a-kind football-inspired Skittles-covered items through an online auction beginning Wednesday, January 29.
Care to accessorize for the cause? These classy, leather wristbands are a simple way to help spread the word about charity: water and the water crisis. Each wristband is handcrafted with love in Tacoma, WA by our friends at Black Anchor Workshop. 100% of the profits fund charity: water operating costs and help us grow.
#fwb40 #causemarketing Chantal is proud to introduce the MEMORY Collection™, benefiting the Alzheimer’s Association®. 5-10% of Chantal’s sales on these items will be donated to the Alzheimer’s Association®. Purple is the color of Alzheimer's awareness which is why every piece in this collection is a beautiful shade of purple.
Nestlé Crunch's Girl Scout Candy Bars are back for a limited time this summer. To help draw additional interest in the bars, the brand is incorporating a cause marketing campaign called “Let’s Get Her to Camp”.
Two Fingers Brewing Company has produced a new beer which will raise funds for Prostate Cancer UK. Aurelio is an artisan craft beer. It is a “clean and crisp 4.8% golden ale”, and is “the only beer in Britain that uses all of its profits to fight prostate cancer”.