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#FWB40 - POS

This is the companion board to Chapter 1 of "Fundraising With Businesses: 40 New (and Improved!) Strategies for Nonprofits." Sponsorship available. Info:

#FWB40 - POS

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Stella Artois and, with the support of co-founders Matt Damon and Gary White, launch “Buy a Lady a Drink” to help stop women’s journeys to collect water in the developing world

Buy a Lady a Drink limited edition chalices were created to highlight the partnership between Stella Artois and For every chalice sold Stella Artois will donate 5 years of clean drinking water to a women in the developing world

LUSH: Since 2007, 100% of the retail price of the body lotion that’s available year-round has been donated to over 600 grassroots nonprofits and charitable organizations. In total, their Charity Pot grant program has allocated over $5.8 million to these groups. I don’t know much about business, but I do know that giving 100% of the total price away sounds crazy, especially when you’re also absorbing the cost of packaging and production.

Following the Millions in LUSH's 'Charity Pot'

Lacoste will donate $5 from the sale of each “L1212” original polo to Right to Play, a Toronto-based organization that uses the power of play to educate and empower children facing adversity. The PLAY program is partnered with First Nations communities and urban Aboriginal organizations across Ontario and Manitoba.

Lacoste launches fundraising campaign for Right to Play

A nine-year-old from North Carolina won the 2014 Belkie Bear design contest held at Belk's Santafest event last year. The bear was unveiled at Belk's SantaFest today. Olivia's design was selected from more than 1,000 applicants. As the grand prize winner of last year's contest, Olivia's design was used in creating a new Belkie Charity Bear, with $5 of the proceeds from the sale of the bear going to the American Society for the Prevention of Cruelty to Animals (ASPCA).

Belk unveils first-ever Charity Bear

Show your support with the gift of Starbucks. For every Veterans Starbucks Card or eGift purchased between November 4 –through 11, Starbucks will donate $5 to Onward Veterans*, an initiative to support and empower veterans as they transition to civilian life.

Veterans | Starbucks Coffee Company

During National Adoption Month, Jockey International is raising awareness, funding and support for post-adoption services via their “Jockey Being Family” initiative. Three dollars from the sale of a plush teddy bear as well as 1% of sales from and the Jockey catalog will be directed to the company’s nonprofit partners. At retail, customers are encouraged to donate $1 at the register for the cause.

Cause Update for 11/05/2014

With each watermelon purchase, a donation is made to breast cancer research, education, and support initiatives. Through year-round sales of fresh watermelon, Robinson Fresh collaborates with North American retailers to give back in their communities by participating in, and sponsoring local events to raise funds. Read more:

Ropes are light, strong, durable and comfortable. Their power, amplification, digital signal processing (DSP), and Noise Equalization deliver precision sound that can be personalized to your listening preference through an elegant mobile application - ROAM EQ. From September 5, 2014 - December 31, 2015, ROAMTM will donate $100 to Stand Up To CancerTM for each pair of ROAM with SU2C earphones sold, with a minimum guaranteed donation of $10,000.

ROAM Ropes - Graphite / Orange

Founded in 2001 by three-time cancer survivor Lee Rhodes, glassybaby has focused on giving since the beginning. 10% of the revenue from each glassybaby goes to causes dedicated to hope and healing. so far, glassybaby has donated more than $2 million.

From totes and towels to cardigans and shirts – through October 31, 2014, when you apply one of six pink thread icons on any Lands' End item that can be embroidered, 75% of the $6.00 embroidery application fee will be donated to

Lands' End | Swimwear, Outerwear, Casual Clothing and more

Supports CMN

5 Booze Brands that Give Back #buy2donate #causemarketing

5 Booze Brands that Give Back

Any qualifying non-profit organization may enter a nomination below to be reviewed by our judges during the period of September 1st 2014 - November 15th 2014. After all nomination submissions have been accepted, 50 finalists will be chosen to move on to our Facebook voting campaign. The top 12 non-profits who receive the most votes during the voting period of December 31st - Januray 31st will be announced on Febuary 1st at 9am. Each elected non-profit will be notified of their Month to Shine!

MoonShare | Sugarlands Distilling Company

Princess Cruises presented a check to the American Heart Association (AHA) for $832,000, the result of the line’s fundraising cruise this past February to support heart health. The special sailing was fully themed around this important cause and was part of the company’s “Cruising for a Cause” program. The funds were raised from a portion of each guest’s cruise fare and a 100 percent matching amount from Princess Cruises.

For each pint purchased, Broughton Ale will donate 7 pence (to an individual named Duncan McSporran or DMC who was pub-running the equivalent of five marathons) to support CLIC Sargent, a leading UK cancer charity for children, young people and their families.

3 International (UK) Cause Marketing PRomotions Examples

Dairy Queen & Children's Miracle Network

General Mills, which launched Buzz Crunch Honey Almond cereal exclusively at Whole Foods Market stores nationwide back in April, says it is now donating $1 for every box sold, up to $100,000 to the The Xerces Society, an Oregon-based nonprofit and leader in pollinator conservation.

Each participating establishment is asked to designate a portion of proceeds from each Negroni sold — typically $1 or $2 — to a charity of its choice. Campari America will donate $10,000 to the charity of the bar or restaurant that raises the most money.

Cause Marketing Effort Is Centered on the Negroni

A great gift for Mother's Day to support | Turquoise & Wood Set of Five from Chavez for Charity | www.chavezforchar... (Blue)

Casting for Recovery and Tycoon Tackle, Inc. join forces to support women with breast cancer The fly rod manufacturer donates a portion of its custom fly rod sales to the national fly fishing program for women with breast cancer

In support of Ocean Trust, an award-winning ocean conservation foundation, Bonefish Grill has introduced a new addition to their innovative cocktail menu – the Ocean Trust Tropic Heat Martini. Available at Bonefish Grill restaurants, $1 from each Martini sold is donated to the non-profit organization, whose mission is to build science and conservation partnerships for the sustainability of the oceans. In 2013, Bonefish Grill donated $121,000 to Ocean Trust in support of their mission.

Oprah and Starbucks

From now until May 5, children ages 12 and younger visiting any Benihana location nationwide are encouraged to participate by drawing a picture to depict what the theme of "Children Helping Children" means to them. For each entry form received, Benihana will donate $1 to St. Jude Children's Research Hospital®. On May 6, one winning entry will be selected from each restaurant and the child will be awarded a dinner for eight.