7 Experts Define the Website Elements Needed for Better Conversion
These are the website elements needed for better conversion on your site. We present guidance from seven expert sources to help define the elements.
4 Visual Website Elements that Promote Lead Conversion - Kalamazoo SEO for Growth
A website’s visual elements on a website an make a big difference in lead conversions. Here are some tips to maximize those goals.
3 Google Changes that Will Impact Your Online Presence
Changes to Google policies on review gating, Google Maps platform and Google analytics retention data changes.
How Will the General Data Protection Regulation (GDPR) Impact Your Business? - Kalamazoo SEO for Growth
The GDPR is taking effect on May 25, 2018. If your business processes personal data for European citizens, you must comply. Learn what that means here.
Should You Hire a Marketing Consultant? - Kalamazoo SEO for Growth
There are many benefits to hiring a marketing consultant to ensure your company’s marketing efforts are effective and successful. Read on to find out more about the benefits and how you could take advantage of outsourcing this important part of your business.
6 Signs that Your Business Needs to Invest in Better Marketing - Kalamazoo SEO for Growth
Do you have flat or declining sales? Here are 6 signs that your business needs to invest in better marketing to succeed in today’s online environment and generate more sales.
What Is the Difference Between Facebook Ads and Boosted Posts? - Kalamazoo SEO for Growth
Running ads on social networks can seem complex at first. This article provides an overview of the difference between Facebook Ads and boosted posts and ways you can use each to benefit your business.
Top 5 Ways Local Businesses Can Benefit from Instagram
It's not just for millennials. Here are 5 ways that Instagram can benefit your local business and appeal to the 800 million (and growing) users.
4 Tips to Survive Facebook’s Changes to the News Feed - Kalamazoo SEO for Growth
You might need to adjust your strategy as a result of Facebook's changes to its news feed to focus more on family and friends. Here are 4 tips on how to survive the FB changes.
Web Design Trends in 2018 - Kalamazoo SEO for Growth
Keeping up with the latest web design trends is necessary for your online presence. Here are some things to make sure you consider in 2018.
7 Key Elements of a Successful Website - Kalamazoo SEO for Growth
The key elements of a successful website include responsive design, easy navigation, calls to action, design appeal, SEO, functionality and great content.
How to Build SEO into Web Design to Attract Customers - Kalamazoo SEO for Growth
Building SEO into web design site ensures that the end product is optimized for ranking purposes. This requires keyword research and responsive design.
Encouraging Customer Reviews - Kalamazoo SEO for Growth
Encouraging customer reviews of your business can greatly help your online reputation. Responding to both positive and negative reviews is critical as well.
Inbound Marketing for Online Success - Kalamazoo SEO for Growth
Inbound marketing in your overall marketing strategy is important for online success. Provide valuable content, engage in social media.
Comparison: Facebook Ads versus GoogleAds | Kalamazoo SEO for Growth
Many business owners aren’t sure whether to use Facebook Ads or Google Ads in their marketing strategy. We look at the pros and cons of each.