Can be useful to reference packaging design as well as looking at editorial design for inspiration points around format and accommodating theory element and then the practice element. Journey To The West by Khalil Fong
Ogilvy & Mather Induction Box for new employees. Concept behind the design is "The Eternal Pursuit of Unhappiness.
Vintage T-Shirt Packaging Design by Stranger & Stranger - 6 - Pelfind