More ideas from Manon
The functions: technics: the format guarantee a better protection of the product but the form makes transport more difficult. Communication: this packaging perfectly chimes with the product concept because it reminds the shoe bubbles and gives the impression that the pair is suspended in the air. The components: set: the package allows you to see the shoes and highlights the brand and the name of the pair (also the concept) with absolute simplicity but with an innovative and eye-catching…

nike air packaging Nike Air is arguably one of the most popular sneaker designs ever released. Not content with a regular old shoebox, Berlin based agency Scholz & Friends came up with a brand new, reimagined packaging design for their favourite trainers.