I'm not so big on the rustic thing, but in general this concept could be a really great, durable alternative to a wreath.
JOY Christmas Wreath - The Idea Room
Snowman Hat wood Decoration on Etsy, $15.95
primitive tall wooden snowmen - Google Search
love the frame and out of the box wreath idea! Would also be cool with old windows with the panes removed...
AMERICANPRIM PRIMITIVE HOW-TO'S: HOLIDAY IDEAS-CRAFTS & DECORATING