A big question for clarity is "Compared to what". Clarity depends on contrast. This relates to marketing because marketers compare their products to other like products. In the common saying "Apple to Oranges" we use clarity.
Trump only stop trying to fire special counsel Robert Mueller when White House counsel McGann threaten to quit over it.
Rebekah and Robert Mercer, the conservative donors behind Cambridge Analytica, are trying to limit damage to their nascent empire and deflect scrutiny from their business endeavors.
Trump's ethics team wants to let Russia probe aides accept lobbyist donations for legal defense.