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Аrchetypes / Архетипы

На этой доске собраны примеры графического дизайна для каждого из 12 архетипов. Архетипы из книги М.Марк: «Герой и бунтарь. Создание бренда с помощью архетипов». Все примеры даны с краткими комментариями.
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514 Pins
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Айдентика через метафоры
Andrew Hudson
手作りマスク＆次回作には・・＆Camilla Luddington♪ | 52605260526のブログ

Шут / Fool

38 Pins

Маг / Magician

47 Pins
Lady Margaret Beaufort

Правитель / Ruler

51 Pins
Kenzo we love you ! Check out the KENZO FW’13 ad campaign by Cattelan and TOILETPAPER - super surreal

Творец / Creator

50 Pins
Klarna – Smooth Scenarios on Behance
Lauren Graycar’s elegant typeface is made by layering squares, circles and triangles
Дизайн упаковки кофе

Любовник / Lover

25 Pins
Paul Bernhard

Бунтарь / Outlaw

51 Pins
Зеленый цвет, намекающий на натуральность; паттерны ручной работы из настоящих круп — искренность, естественность; простота композиции; скругленная, игривая гарнитура

Заботливый / Caregiver

38 Pins

Герой / Hero

49 Pins
Простой и современный дизайн, крупная типографика, нео-гротеск, нейминг.

Славный малый / Everyman

31 Pins
Примечание: названия уровней условные. Я подобрала их, чтобы можно было ярче представить себе состояние архетипа на каждой стадии.
Иллюстрация, черный цвет и рукописная типографика придают упаковке оттенок indie

Искатель / Seeker

28 Pins
graphic laboratory on Behance

Sage / Мудрец

49 Pins
Калинов Милк
Легкий логотип, образ лета, стрекоза кружит вокруг логотипа, простые цвета, слоган "Simple elegance"

Innocent / Невинный

45 Pins
a person holding a pink container with an eye on it next to another box that has the words gucci osseria written on it
Colorful Mexican House
Gucci Florence
Gucci Osteria
Massimo Bottura
Small Business Gifts
Zine Design
Rose Brand
Cake Packaging
Candle Aesthetic
a woman's hand holding a black glove with the words acne studios on it
Fashion Style Photography
Viviane Sassen
Logos Retro
Morning Beauty Routine
Acne Studio
Daily Beauty Routine
Home Remedies For Acne
Graphic Material
Photography Studios
GIF
a woman's hand holding a pencil on top of a pink table with balls
Wall Film
Still Photography
Prop Styling
E Card
Pool Table
Creative Direction
Still Life Photography
Photography Inspo
Stop Motion
Klarna – Smooth Scenarios
Klarna – Smooth Scenarios on Behance
a poster with black lines on a pink background
User Interface Design
Minimalist Graphic Design
Graphic Posters
Poster Series
Different Countries
Graphic Poster
Grafik Design
Editorial Design
Ui Design
there is your punch line sign on an orange and blue background
Tumblr
Line Typography
Entrepreneur Photography
Experimental Type
Play Poster
Sport Logo Design
Orange Design
Design Research
Typography Letters
Bright, smart and interesting; all hail the graphic design of Paul Bernhard
Paul Bernhard
a painting of a woman's hands holding a bottle of nail polish
Graphic Design Posters
Motiverende Quotes
Airbrush Art
Arte Inspo
New Energy
Retro Futurism
Retro Art
Aesthetic Art
Art Direction
distantvoices
three women with different colored glasses and one has her tongue sticking out to the side
Simple Eye Illustration
Seo Illustration
Fashion Illustration Design
심플한 그림
Advertising Illustration
Gouache Illustrations
Fun Illustration
Illustrations And Posters
a pink dog statue on an orange and white background with the image of a dog
Figurine
Jelly Gummies
Visuell Identitet
Art Alevel
Spiritual Animal
Surreal Artwork
Dreamcore Weirdcore
Silly Animals
T Art
a man riding a skateboard on top of a parking lot
Alfabet Font
타이포그래피 포스터 디자인
Plakat Design
Design Student
Post Design
New Wall
Visual Design
posters_CVD | Are.na
a large fish with writing on it in front of a measuring tape and some other items
Larp
Posters Conception Graphique
Design Graphique
Art Graphique
a poster with writing on it that says youth and the word support your local gang
Lise Sarfati
Grafic Design
Cool Posters
Graffiti Art
an abstract poster with the words everything is possible
Typography Pattern
Societal Issues
Henry Holland
Wonderland Magazine
Canvas Learning
Dance Poster
Sports Graphics
Freelance Artist
Kris Andrew Small
an abstract painting with the words hip hop written in bold colors and graffiti style letters
Kris Andrew Small
2024 Art Trends
Maximalist Design Graphic
Color Typography
Beach Color Palettes
Illustrator Design Tutorial
Rose Gold Wallpaper
Graphic Design Trends
the punk poster is shown in pink and yellow
Punk Graphic Design
Punk Collage
Paul Cook
Punk Posters
Punk Illustration
Clout Collection
Poster Punk
Folded Poster
ポップアート ポスター