Book Marketing Tips
Tips, tricks, and tools to help you market your book, increase your sales, and build your author brand!
How to Sell Directly to Your Audience
While indie authors certainly can and should sell their books on Amazon, it should never be considered the end all be all of book sales platforms. Selling your book on Amazon is simply not enough to maximize your earning, develop a brand that will sustain your author business, and maintain your independence as a creator.
Whether you're selling books as a supplement to your business or launching an ecommerce presence as full-time author, developing and maintaining a clear brand is vital to successfully selling more books and building your audience. Learn more about your author brand in this post from the Lulu blog.
For many authors and creators publishing books today, their book is a step to bigger brand goals. Luckily, books are naturally powerful tools for sharing information AND validating the credibility of the author or brand. Learn more about using your book as your new business card in this post from the Lulu blog.
Your book can be a powerful marketing tool in so many ways - lending authority to your name and your brand, promoting your services, converting potential customers into loyal fans, and so much more! Learn more about how you can (and should) use your book as your business card.
"Earning a living as an author will (for almost everyone), require selling more than just your books. But thanks to customizable, on-demand products and low-cost ecommerce, you can take complete control of your author business." Learn more about why you should consider adding more than just books to your ecommerce store in this post from the Lulu blog.