Maria Papageorgiou

Maria Papageorgiou

My name is Maria Papageorgiou and I am a tourism graduate looking for a job. I am an atheist, bookworm and interested in science.
Maria Papageorgiou
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Metamorphosis – Μαρία Παπαγεωργίου

Metamorphosis – Μαρία Παπαγεωργίου

13 Fantasies Inspired by Legends from the British Isles

13 Fantasies Inspired by Legends from the British Isles

The concept of failing fast is one we associate readily with start-ups. But if successful brands need to constantly evolve to stay successful, and presumably not every evolutionary move will be a success, how should top brands plan for when things don’t go to plan? As one of my friends dryly observe

6 Step Guide To Successful Brand Failure

One of my favorite places to escape the tourist madness of central London is Hatchards Bookshop. The third floor, with its comfy sofas, is a great spot to spend a rainy afternoon. The popular Londonist blog recently profiled the city’s oldest bookshop … Continue reading →

One of my favorite places to escape the tourist madness of central London is Hatchards Bookshop. The third floor, with its comfy sofas, is a great spot to spend a rainy afternoon. The popular Londonist blog recently profiled the city’s oldest bookshop … Continue reading →

Recently the Wall Street Journal delivered news that many marketers instinctively knew all along; the average tenure of the CMO continues to decline. In her piece Suzanne Vranica cites a study of the top 100 ad spenders and reveals that the average Chief Marketing Officer will remain in his or her p

Watch Part 1 of “How to Grow Cannabis Like a SuperPro,” a video series on growing cannabis indoors that focuses on setting up an indoor garden.

We talk a lot about brands growing and expanding, but when should a brand pull back? Here are five occasions when the best thing you can do is to stage a brand retreat. No-one likes to admit they’re wrong, but every brand makes mistakes at some point or has something happen that affects brand perfor

When should a brand pull back? Here are five occasions when the best thing you can do is to stage a brand retreat.