This paintbrush packaging made by a student is a fun packaging wtih a automatically a visual impact. the customer is attracted by the funny criteria of the caracters. Morevore it is practical because it helps to associate two brushes together. a small one and a big one. in speciallized store the product will certainly attire customers attention first.
The packaging of Aesop an Australian Beauty care brand is very intriguing and raises curiosity. Products are in medicinal bottle as the brand wants to be the modern apothecary packaging (as seen in the environment store). The packaging is simple, clean, pure and holistic and differ to the beauty industry that helps the brand to differentiate and being seen as medicine for the skin. This aspect of pharmaceutical products can help catching more customers.
the Packaging of Rubber Boots “fisherman” is an original packaging with a visual impact. it attracts customers attention and distinguish the brand among the others in specialized store. Moreover it gives more information about the boots. Endeed we all know that rubber boots protect from water. But with the packaging we also know that fisherman boots protect also against the wearer from a wide range of dangers: environmental debris, biological threats, natural, chemical and electrical…
This bottle of wine design by the minimalist a South Korea agency has caught my attention because it is practical and help a good conservation of the wine. Moreover the color and the class shape of the bottle give some luxury to the product. It is very different to other bottles in carton which refer to low quality products. This packaging expresses a positioning of a daily practical product for the South Korea upper class.
I have choseen this packaging of Frai Beverages a canadian student project because seeing theses products make think about the protection of the environnement : something eco-friendly. The bottle of by the way 100% recyclable. Moreover the carton of the bottle as a kind of old fashion attitude for me and the minimalist design( clear indications and componants, 2 colors) help to diferenciate to currents one. I think the clear and simple packaging speaks to itself.
This is a new year gift made by ALPHA 245, a global communication company to its clients. For me, this packaging has a direct visual impact. the client is clearly attracted by the originality: the shape of the packaging makes think about a carrot. Moreover it is symbolic because Mandarin oranges have always had a symbolic presence during Chinese New Year. Phonetically, they mean 'gold', and since 2011 was the Year of the Rabbit it was a way to signify a golden harvest (wish profitability).