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Community Management and Social Business


Community Management and Social Business

  • 96 Pins

Excellent community building tips #cmgr

Great post on "Why Everyone Should Be Trained in Customer Support"

Why Everyone Should Be Trained in Customer Support

themuse.com

"Measuring Business Communities: Are We Doing It Wrong?" Great article by Maria Ogneva on community definition, strategy, and measurement.

Measuring Business Communities: Are We Doing It Wrong?

cmswire.com

"If the email is longer than 3-4 sentences, write it as a blog post instead." Totally makes sense!! Seen via Rawn Shah on FB. #effectiveness #productivity

Great social media tips - click through to the article

Wonderful poster and article

"Are you a Community Manager or a Conversation Architect?" by Kelly Craft. "An architect is a qualified professional who designs, plans and supervises construction. An architect is a strategist who looks ahead to envision the ultimate goal of building some lasting and stable."

People don't become more collaborative or better collaborators just because you give them excellent tools for sharing any more than they cook more or prepare better meals because you give them excellent food processors and ovens. #HBR

Social framework whitepaper, including use cases. Seen via Eric Ziegler

Great post on community basics, with examples

Business is personal and always has been - Harold Jarche

The Seven People You Need to Succeed in Social Business Today - great list and graphics by Mark Fidelman

Great list for recommended mindset and approach to collaboration projects.

Great post by Jay Baer on providing value - '5 Lessons From the Best Example of Content Marketing Ever?'

'Why Most Social Networking Projects Fail in the First Six Months' - Must have clear purpose, and support real work getting done

On Behavioral Design - Dr. BJ Fogg

BEHAVIOR DESIGN – Persuasive Tech

captology.stanford.edu

Online Community Life Cycle

How to ramp people up the Commitment Curve

How to deal with unhappy customers

Great list of critical basics from IBM Leadership Alliance

Fantastic story about how small actions can build into something very big.

5 Decision Points for Online Customer Community < good list of basics

"Sharing with intent is curation. It takes discernment to know when & how to share." ~ Harold Jarche

'If you took your business culture and unleashed it onto the world by transparently broadcasting your employees unfiltered thoughts….their opinions of their environment, their co-workers, their leadership, their sense of purpose, all spread out on a public table for the world to see….would that scare you or make you proud?' ~ Matt Ridings

'Why Everyone Should Do Customer Support' - Amen. Listening and talking directly with customers is a goldmine of information and insights.