Beauty Branding

A collection of beauty branding inspiration and best practices from skin care, and hair care to body care and more.
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an advertisement for makeup products with different colors
INDUSTRY-FIRST, PATENTED, PAPER-BASED COSMETIC SAMPLING SYSTEM
Award-winning beauty branding agency MSLK helped bring TEARandGo's brand vision to life with brand and go-to-market strategy, logo and packaging design, product development, and more. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
an advertisement for hair products with different colors and shapes on it, including the words color care
PIONEER IN COLOR SAFE HAIRCARE GETS A COLORFUL REBRAND
Award-winning beauty branding agency MSLK helped rebrand and reposition Colorproof with brand architecture, logo design, packaging design, photo art direction and more. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Save Me From Award Winning Packaging Design, Brand Architecture, Hair Breakage, Beauty Packaging, Brand Story, Beauty Industry, Branding Inspiration
Breaking Conventions in Hair Breakage
Award-winning beauty branding agency MSLK worked hand-in-hand with the brand founder to develop these product concepts, price point, go-to-market strategy, visual design, and brand story from the ground up. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Amazing Lash Studio
Leader in Lashes Gets A Total Makeover
Award-winning beauty branding agency MSLK worked with national eye lash extension franchise, Amazing Lash Studio, to modernize their brand identity, packaging, in-studio branding, out-of-home advertising, digital marketing, and more. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Meloway
Taking Mascara to New Lengths
Beauty branding agency MSLK helped bring to life a new line of mascaras. By defining the positioning, product assortment and brand design, we paved the way for an innovative mascara technology, complemented by custom packaging. To ensure a cohesive beauty branding experience across all media, MSLK played a role in advising the content and brand story for the website. MSLK's work has been award-winning, attention-getting, and revenue-generating for our beauty branding clients.
Beauty Branding Ellips Brand Positioning Strategy
#1 Hair Vitamin in Asia Roots Itself in U.S. Market
Award-winning beauty branding agency MSLK helped develop a U.S. market launch strategy through competitive analysis, digital and web design, SEO keyword strategy, strategic digital marketing, and more. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Avivi Identity Design, Brand Names, Digital Agencies, New Product
Transforming Avocado-Oil Luxury Skincare
Award-winning beauty branding agency MSLK helped reposition skincare brand, Avivi, for online growth through competitive analysis, packaging and logo design, photo art direction, brand website development, and more. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Ouidad Serum, Body Care, Biotin, Award Winning Beauty, Sephora
Launching a Salon Treatment Line Extension
Award-winning beauty branding agency MSLK helped haircare brand, Ouidad, create a line extension for an exclusive launch with Sephora. Our competitive analysis, packaging, and logo design evolved existing brand equities into a new look and feel. MSLK works with beauty brands of all shapes and sizes. We have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Dashing Diva Retail Design Display, Retail Display
Press On Nails Social Debut @ Sally Beauty
Award-winning beauty branding agency MSLK helped Dashing Diva drive traffic to Sally Beauty through brand strategy, art direction, retail display design, social media campaigns, and more. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Lujo Bar Digital Marketing Plan
Innovation in Self-Care — Shower Steamers
Award-winning beauty branding agency MSLK helped elevate personal care brand, Lujo Bar, through packaging design and digital marketing plan establishment. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Awe Sum Organics Organic Lifestyle, Organic Produce, Rebranding, Cleansing Oil, Skincare
Refining an Organic Skin + Bodycare Brand
Award-winning beauty branding agency MSLK helped Awe Sum Organics, a leading importer of organic produce, expand into skincare through brand positioning, packaging rebrand and go-to-market strategy. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Pañpuri Brand Experience, Wellness Spa, Luxury Branding
Repositioning a World Class Spa + Wellness Brand
Award-winning beauty branding agency MSLK helped Panpuri build a cohesive luxury brand experience through packaging rebranding and logo refinement. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Lemyn Organic Ingredients, Sanitizer, Hand Sanitizer, Organic
Hand Sanitizer Brand Balances Safety and Organic
Award-winning beauty branding agency MSLK helped Lemyn Organics standout in the hand-sanitizer market through brand strategy, packaging design, web design, art direction, and more. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Epionce Digital Marketing, Brand Awareness
A Digital Campaign Powered by Botanicals
Award-winning beauty branding agency MSLK helped botanical skincare line, Epionce, raise brand awareness through brand strategy, social media advertising, digital marketing, and more. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.
Beauty Branding Joico Skin Care, Hair Care Tips, Beauty, Hair Care, It Works
Bringing Joi to Haircare
Award-winning beauty branding agency MSLK helped haircare brand, Joico, refresh their packaging and improve cost efficiency through a brand audit, competitive analysis, consumer research, and strategic design decisions. MSLK works with beauty brands of all shapes and sizes. Over the past two decades we have helped beauty branding clients grow from the ground up, launch line extensions, rediscover their voice in a crowded market, and create entirely new product categories.