What is a media kit? It’s a multi-page document (usually in a PDF format) that businesses use to promote themselves and sell their services to potential clients. Who uses a media kit? While media kits were traditionally for magazine publications, they’ve
Differentiation between traditional PR and content PR. While PR strategies focused on press release distribution, newsletters and printed publications, content PR on the other hand is a far more social animal.
Scheduling Social Media Content - What to share and when to share it. The content you share on social media should be intentional. This post breaks down the types of content you should be sharing with your audience! Tap the link to check out sensory toys!