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Modern Hepburn- Like this aesthetic maybe for some of our collateral.

1882lettres 7 by pilllpat (agence eureka), via Flickr

Lucky for us, the beautiful art of hand lettering is coming back!

one of the things we love has always been books—and all the beautiful typography that comes with it. Cecil Beaton's New York is a particularly beloved one in our library. (october 2013)

I like how the story takes the shape of letters, and those form another message. I could incorporate this into my magazine by kind of combining a feature story in the small text, but an ASF with the larger letter outlines.

I like using letters